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INTANGIBLE CAPITAL =
10 ASSET CLASSES

customer capital
human capital
technological & knowledge capital
brand capital
Information systems capital
organizational capital
supplier capital
societal capital
natural capital
shareholder capital

 

 

Assessment and Valuation of Intangible Assets

Thursday 6th October

9H00
9H15

Introduction

 
  • Alan FUSTEC Former President "Observatoire de l'Immatériel" et Christian BERARD Managing Director ESDES

9H15
9H35

Intangible assets: Key growth factors

 
  • Alistair NOLAN, OECD, Program Director "New sources of growth: intangible assets"


9H35
10H45

The measure of Intangible assets : financial and non-financial : What is happening in the world.
Debate with Jean-Claude DUPUIS, professor at ESDES Lyon

 
  • Jan MOURITSEN, Professor and Department "Operations management" at Copenhagen Business School, former manager of the research team on intangible Reporting for the Danish Ministry of Technology, Research and Innovation
  • Paloma SANCHEZ, Professor at the University of Madrid in Applied Economics at the origin of the report MERITUM
  • Stefano ZAMBON, Professor at FERRARA university (Italy), President WICI Europe (World Intellectual Capital Initiative)

10H45
11H05

Break


11H05
12H05

The growing importance of intangible impact does it affect the financial analysis and reporting?
Debate with François VIDAL, Editor from Les Echos

 
  • Benoît de JUVIGNY, Deputy Secretary General, AMF (Autorité des marchés financiers)
  • Alban EYSETTE, President Intangible Commission of the SFAF (Société Française des Analystes Financiers) - Associé Ricol Lasteyrie
  • Alexis KARKLINS MARCHAY, Partner - EMEIA Capital Transformation Leader, Ernst & Young
  • Valery LUCAS-LECIN, Senior Analyst Head of Research SRI, Bank of America Merrill Lynch

12H05
12H50

Partnership between Observatoire de l'Immatériel & DGCIS around a French model for measuring Intangibles: 

 
  • Alan FUSTEC, Scientific Director ‘Observatoire de l’Immatériel’, Chairman teacher on Intangible Capital at ESDES, President Goodwill-Management

 

Lunch


Afternoon: Parallel sessions


14H00
15H00

Extra Financial measure of Intangible Assets in the Telecom sector:

 
  • Jean-Philippe DESMARTIN (Research Manager ISR, ODDO), Jan HOFMANN (Senior Manager Corporate Strategy, Deutsche Telekom AG)
  Cultural assets and public brands:
 
  • Danielle BOURLANGE, (General Manager APIE) Géraldine MICHEL (Professor at IAE Paris, University Paris 1 Panthéon-Sorbonne)

15H00
16H00

Evaluation and reporting on Innovation capital and R&D:

 
  • Yosra BEJAR (Senior lecturer, Telecom Management Sud Paris)
  • Sébastien THEVOUX (Analyst equity, ODDO Securities)
  • Pascal DALOZ (EVP Strategy & Marketing, Dassault Systèmes)
  Financial evaluation  and accounting recognition of Human capital; the case of soccer players in professional soccer club:
 
  • Jocelyne PAGLIANO (Chief Financial Officer of Groupe OL - Olympique Lyonnais)
  • Dominique JACQUET (Professor of Finance at University Paris X-Nanterre and at École nationale des Ponts et Chaussées ; teacher CEDEP, INSEAD and at Universities of Paris IX and Ottawa)

16H00
16H30

Break


16H30
17H30

Intangible Capital and intrinsic value of big organisations:

 
  • Eric GALIEGUE (Asset Valuation Services)
  • Sébastien GRANDFILS (Goodwill Management)
 

What role for Intangibles in financial communication:

 
  • Adel BELDI (Researcher at IESEG)
  • Marie-Pierre PEILLON (Analyst ISR Groupama Asset Management)

17H30
18H30

Investments in cultural heritage and creative industries:

 
  • Julien ANFRUNS, General Manager ICOM (International Council of Museums),
  • Presentation of study from Ministry of Economy by Antoine AUBOIS, General Manager, AKOYA Consulting
  • Ahmed BOUNFOUR, Professor, University Paris Sud, Chaire Européenne de Management de l'Immatériel
  New methods for patents valuation:
 
  • Soley Lawson DRACKEY, Researcher Goodwill Management at ESDES
  • Edouard CHASTENET, Associate Director, Ernst & Young, Associated Professor at the IAE of Lyon (Université Jean Moulin Lyon III)
  • Philippe SIMON, Associate Director, Winnove
18H30

Cocktail -Networking

Friday 7th October

8H45
9H00

Introduction

 
  • Laurent HABIB –President Observatoire de l’Immatériel

9H00
9H20

From intangible to incorporeal:

 
  • Jérôme HAAS, General Manager ANC (Autorité des Normes Comptables)

9H20
10H00

Economic issues in the measurement of intangible assets in SMEs:
Debate with Didier DUMONT, Observatoire de l'Immatériel

 
  • Erwan COATNOAN de KERDU, Innovation Manager CGPME, CEO Bizinnov, President of the Institut pour le Financement de la Recherche
  • Pierre DUVERNEUIL, President Artal Technologies
  • Stéphane DISTINGUIN, Founder and CEO FaberNovel, President of honor Silicon Sentier, Vice-President Cap Digital

10H00
10H40

Intangible investments: from strategy to measuring performance
Debate chaired by Alan FUSTEC, Scientific Director of the Observatoire de l’Immatériel

 
  • Hervé BACULARD, Senior Partner Kea Partners, President Syntec Conseil en Management

  • Guillaume KLOSSA, President EuropaNova

  • Laurence MEHAIGNERIE, President Citizen Capital


10H40
11H00

Break


11H00
11H40

Brands strategies and development challenges:
Debate with Hélène FREYSS, Deputy Director Havas in France

 
  • Francis DAGNAN, President Studios Harcourt
  • Olivier KLEIN, General Manager BPCE
  • Marc-Antoine JAMET, Secretary of the Group LVMH / Moët Hennessy - Louis Vuitton

11H40
12H30

Better develop its human capital for better performance:
Debate with Daniel DELORGE, General Manager, Executive Relations, SAS EMEA, and Board member of Observatoire de l'Immatériel.

 
  • Laurent DEMAGNEZ, Human Resources Director, UNITHER
  • Jean-Marie DESCARPENTRIES, Independent Administrator, former CEO of Bull, Carnaud-Metal Box, Ingenico, Honorary President of the Observatoire de l'immatériel
  • Jean-Claude LE GRAND, Director of Human Resources France of l'Oréal DPGP, Global Head of Diversity L'OREAL
  • Patrick VANDAME, General Manager Triselec

 

Lunch


13H30
13H50

Intagrated Reporting international initiative:

 
  • Paul DRUCKMAN, Chairman de l'IIRC


13H50
14H10

Lessons learned in Denmark:

 
  • Jan MOURITSEN, Professor at Copenhagen Business School, former manager of the research team on intangibles reporting for the Danish Ministry of Technology, Research and Innovation

14H10
14H30

WICI :International initiative to report on Intangible Assets:

 
  • Stefano ZAMBON, Professor at FERRARA university (Italy), President WICI Europe (World Intellectual Capital Initiative).


14H30
14H50

Integration of Intangible Assets in economy and public policies in Japan:

 
  • Takayuki SUMITA,  METI, Japenese Ministry of Economy and Finance


14H50
15H10

Awareness of Extent of Intangible Capital and Public Initiatives : the Contribution of Economy media:

 
  • Nicolas BEYTOUT, Group Les Echos


15H10
15H35

Break


15H35
16H25

Taking into Account the Intangible in French Public Policy:
Debate with a journalist Philippe BOCCARA

 
  • Didier JANCI, Director of Studies, Strategic Planning and Sustainable Development, Caisse des Dépôts
  • Yves LAPIERRE, General Manager, INPI
  • Laure REINHART, Chief Operating Officer, OSEO

16H25
16H50

The Strength of the Intangible to Transform the Economy:

 
  • Laurent HABIB, President Observatoire de l'Immatériel


16H50
17H20

Closing speech:

 
  • François BAROIN, Minister of Economy, Finance and Industry, France

17H30

Cocktail -Networking



    Program subject to change

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